This article covers the following topics: the risks and challenges with having a high market share; strategies for a space economy startup to exploit a high market share; and strategies for a space economy startup to enter a market dominated by an incumbent.
Read More Space Economy Startups: Strategies for Exploiting High Market Share and Entering Markets Dominated by an IncumbentThe Boston Consulting Group (BCG) Matrix is a renowned strategic tool that has been employed across various industries to aid in portfolio management and strategic planning. As the space economy evolves into a more complex and competitive landscape, traditional business tools like the BCG Matrix are becoming increasingly relevant. This article explores the fundamentals of the BCG Matrix and its applicability to the space economy.
Read More The Boston Consulting Group Matrix and Its Relevance to the Space EconomyThe report analyzes investment trends in start-up space companies that have received private financing. It tracks seed, venture capital, and private equity investment from 2000-2022.
Read More Report: Start-up Space: Update on Investment in Commercial Space Ventures (Bryce 2023)In the world of business, understanding the market landscape is essential for making informed decisions, strategizing, and allocating resources efficiently. Three important metrics that help businesses do this are Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM). These terms are frequently used by startups, established companies, and investors to evaluate the potential for market penetration and business growth. This article reviews the definitions, differences, and applications of these metrics, providing a guide for space entrepreneurs.
Read More Understanding TAM, SAM, and SOM: Key Market Metrics for Business StrategyThe search for extraterrestrial life has long captivated humanity’s collective imagination, inspiring a wide range of stakeholders from scientists and researchers to entrepreneurs and investors. This article represents a first attempt to systematically identify and evaluate potential commercialization opportunities that are emerging in this fascinating field.
Read More Business Opportunities Related to the Search for Extraterrestrial Life